Best Vietnamese Fashion Brands to Know: A Complete Style Guide
Vietnamese Fashion Brands Compared: Find the Right Label for Your Style
Vietnamese fashion is having a moment—and at INNA, we are proud to bring some of Vietnam’s most exciting womenswear labels to Australia and fashion lovers worldwide.
From romantic dresses and structured corsets to modern tailoring and statement occasionwear, every brand in the INNA collection offers its own interpretation of contemporary femininity.
Not sure which label suits you? This complete INNA guide compares seven Vietnamese fashion brands to help you find your perfect match.
[Shop All Vietnamese Fashion Brands at INNA →]
Vietnamese Fashion Brands at INNA Compared
| Brand | Signature Style | Best For |
|---|---|---|
| CICI | Minimal, elegant and refined | Dinner dates and elevated everyday outfits |
| BUPBES | Playful, bold and doll-like | Parties, birthdays and statement looks |
| Huelleyrose | Dramatic and hyper-feminine | Events and special occasions |
| JUBIN | Romantic, dreamy and petite-friendly | Dates, celebrations and elegant everyday wear |
| By JENNY | Polished and sophisticated | Weddings, dinners and formal occasions |
| Amelie | Soft, graceful and romantic | Garden parties and feminine occasionwear |
| FA SOGNO | Artistic, delicate and luxurious | Photoshoots, celebrations and standout events |
CICI: Effortless Modern Femininity
CICI is perfect for women who prefer understated elegance. Its designs feature clean silhouettes, thoughtful tailoring and feminine details that feel polished without becoming overly formal.
Choose CICI if your wardrobe is built around versatile pieces that can move effortlessly from daytime plans to dinner dates.
Best for: Elevated everyday outfits, dinner dates and intimate celebrations.

BUPBES: Playful Doll-Like Glamour
BUPBES is playful, expressive and confidently feminine. Its corsets, ruffles, satin textures and statement dresses create a modern doll-like aesthetic with a bold edge.
This is the brand for anyone who wants her outfit to be noticed. Choose BUPBES for birthdays, parties, holidays or any occasion that deserves something memorable.
Best for: Parties, birthdays, holidays and statement outfits.

Huelleyrose: Bold Silhouettes for Confident Women
Huelleyrose combines feminine elegance with bold, sculptural silhouettes. Expect dramatic dresses, corsetry, refined fabrics and striking details designed to celebrate confidence and individuality.
Choose Huelleyrose when the outfit needs to become the centre of attention.
Best for: Weddings, cocktail events, formal dinners and photoshoots.
JUBIN: Dreamy Fashion for Petite Women
JUBIN brings together romantic, dreamy and elegant design. The brand is particularly known for creating silhouettes that flatter petite women, with carefully considered proportions and feminine tailoring.
Its dresses, corsets and matching sets balance visual impact with wearability, making them suitable for everything from romantic dates to special celebrations.
Best for: Petite shoppers, dates, celebrations and feminine everyday outfits.

By JENNY: Sophisticated Occasion Dressing
By JENNY offers feminine clothing with a polished, contemporary finish. Its statement dresses combine romantic details with sophisticated silhouettes that feel memorable without being overly experimental.
Choose By JENNY when you want an elegant outfit that will continue to feel timeless beyond one occasion.
Best for: Weddings, engagement parties, formal dinners and milestone celebrations.

Amelie: Soft Romance and Delicate Details
Amelie offers a softer interpretation of feminine fashion through flowing fabrics, graceful silhouettes, lace and delicate floral details.
Compared with the bolder designs of BUPBES or Huelleyrose, Amelie feels gentle, romantic and ethereal—especially beautiful for daytime and outdoor occasions.
Best for: Garden parties, romantic dates, daytime weddings and holidays.

FA SOGNO: Artistic Fashion Inspired by Dreams
FA SOGNO combines fashion with a romantic, artistic point of view. Its collections feature corsetry, flowing skirts, floral embellishments and elegant dresses filled with intricate details.
These are pieces designed to create an atmosphere and tell a story, making FA SOGNO an excellent choice when you want something truly distinctive.
Best for: Photoshoots, formal celebrations, romantic holidays and statement occasions.

Which Vietnamese Fashion Brand at INNA Is Right for You?
Choose CICI for quiet elegance, BUPBES for playful glamour or Huelleyrose for a dramatic statement.
Explore JUBIN for romantic, petite-friendly silhouettes and By JENNY for sophisticated occasionwear. Choose Amelie. if you love soft, delicate styling, or discover FA SOGNO for artistic pieces with a dreamlike quality.
Still deciding? Explore the complete collection and let your favourite silhouette lead the way.
Discover Vietnamese Designer Fashion at INNA
At INNA, we make it easier to discover and shop carefully selected Vietnamese fashion brands from Australia and around the world.
Whether you are searching for an unforgettable event dress, a romantic holiday outfit or an elevated everyday piece, your next favourite Vietnamese label is waiting at INNA.
[Explore All Vietnamese Brands at INNA →]